Who is Edris Parsay?
Edris Parsay is a Swedish entrepreneur working in restaurant technology, digital commerce and business development. His work is directed at helping restaurants and small businesses operate more efficiently and grow their direct sales through modern digital tools.
Based in Sweden, Edris has built his professional focus around the practical challenges that restaurant operators face every day: managing orders across multiple channels, handling payments, presenting menus digitally and connecting the various systems that make a modern food business run smoothly.
Professional Focus
The core of Edris Parsay's work is in restaurant technology. This covers a broad set of digital tools and systems that help restaurants connect how they take orders, process payments and manage their operations. Specifically, his professional focus includes point-of-sale systems, online ordering platforms, self-service kiosk solutions, integrated payment flows, and digital marketing for restaurants.
His approach is practical. Rather than building technology for its own sake, Edris focuses on tools that solve real operational problems: reducing dependence on third-party delivery platforms, increasing direct online orders, simplifying the in-restaurant ordering experience and giving restaurant owners clearer visibility into their sales and operations.
Work with ViralConvert
Edris Parsay is connected to ViralConvert AB, a Swedish company focused on digital tools and technology for restaurants and small businesses. Through ViralConvert, he works on business development, commercial partnerships, product strategy and the expansion of technology solutions for the restaurant sector.
ViralConvert's work spans several connected areas including POS systems, online ordering, self-service technology and restaurant marketing. These are areas where Edris contributes both strategically and operationally, working to ensure that the products meet the real-world needs of restaurant operators across Sweden and beyond.
Restaurant Technology
Restaurant technology is a fast-moving sector that has seen significant change over the past decade. Digital menus, online ordering, integrated payments, loyalty systems and self-service kiosks have moved from novelties to business essentials for restaurants of every size.
Edris Parsay works within this space with a focus on how technology can be implemented practically, without creating unnecessary complexity for restaurant teams. This means prioritising integrations that work reliably, interfaces that are easy for staff to learn and systems that give owners clear data without requiring technical expertise to interpret.
Digital Sales and Payments
A significant part of Edris Parsay's professional work involves digital sales channels and payment integrations. Restaurants increasingly need to accept orders and payments across multiple channels: table ordering via QR codes, online pre-ordering, click-and-collect, delivery through their own website and in-person payment at the counter or table.
Managing all these channels in a connected way — so that orders flow into the same kitchen system, payments are tracked consistently and reporting covers all revenue sources — is a technical and operational challenge. Edris works on solutions that help restaurants address this challenge without requiring large IT teams or expensive custom development.
Edris Parsay and Anjus Parsay
In certain professional and business contexts, Edris Parsay is also referred to as Anjus Parsay. This is a professional name connected to his business activity, used across some of his profiles, company registrations and professional communications. Both names refer to the same individual.
The LinkedIn profile for Anjus Parsay at linkedin.com/in/anjus-parsay-2388a411 is an official professional profile connected to Edris Parsay. The website anjus.se is also an official associated profile.
Official Profiles and Links
The following are official online profiles and websites connected to Edris Parsay:
- edrisparsay.se — Swedish profile
- edrisparsay.com — International profile
- anjus.se — Anjus Parsay profile
- viralconvert.com — ViralConvert AB
- LinkedIn – Anjus Parsay
- edrisparsaymedia.com — This media hub